04.02.2020
Press

Verizon Media Academy goes online with new virtual masterclass series

Dede Stewart

Shelley Laslett presenting at the 2019 Verizon Media Academy

New Zealand (April 2, 2020): Verizon Media has opened up its invitation-only talent development program, Verizon Media Academy, to anyone within media and creative agencies and brand-side marketers for a series of free virtual masterclasses designed to help people build for their future and adapt to the changing work environment.

The new 30-45-minute live sessions will be held fortnightly, with various industry speakers covering topics  ranging from ways to build virtual relationships to channeling stress into productivity, and re-defining work-life balance in the altered business environment. Anyone in the industry who is interested in honing their skills for the new world of work is encouraged to join the masterclasses.

Neuroscientist and CEO/Co-Founder of Vitae, Shelley Laslett will lead the first launch session on ‘The neuroscience of resilience and how to thrive in the new world’, scheduled for Wednesday, April 8 at 1pm NZT. Laslett will explore the correlation between stress and resilience, empowering the audience to channel their stress into productivity, better decision-making and collaboration. 

Earlier this year, Kiwi talents Annie Bramwell from MBM, Kate Hopkinson from MediaCom, Kevin van Wyk from Rocket Network, Kirsty Jury from Vodafone NZ, and Lydia Sutton from Starcom were selected to attend the Verizon Media Academy on March 25 and 26 in Sydney, but the event was postponed until later in the year due to the evolving COVID-19 pandemic. Verizon Media has now pivoted part of the program to provide online training, and is opening up the masterclasses and past content to the wider industry across New Zealand and Australia. 

Paul Sigaloff, Managing Director of ANZ at Verizon Media, explained: “While Verizon Media Academy has been an invitation-only program, we recognise now is not the time for exclusivity and it’s imperative we as an industry are inclusive, generous and band together to  share new ideas, knowledge and conversations during these new unprecedented times. 

“We’ve developed a program which will be beneficial for people at all levels of the industry, with things like resilience and productivity being tested in new ways. By strengthening our skills now we can forge a stronger and more united industry for the future.”

 

Link to VMA Landing Page: https://verizonmediamasterclass.splashthat.com/

 

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