Delivering the future of media from preparation to playout

Delivering the future of media from preparation to playout

anant_khanolkarBy Anant Khanolkar, Channel Sales

Video is driving the future of media, and there are no signs of it slowing down. Content owners, broadcasters, advertisers and brands of tomorrow need to meet these new consumer demands to thrive in a volatile digital world.

Brands want consumers' attention. They want their content to be viewed and shared, and for their brand to benefit from the exposure and engagement. They want to deliver their content quickly, reliably and securely, across every device. They want the delivery process (implementation and ongoing service) to be simple, seamless and fully supported because they've got a business to run.

The stakes couldn't be higher in today's media industry and the industry of tomorrow. Luckily, with the right partner, you can set your business up for success no matter what the future of media may hold. Verizon Digital Media Services' next-generation platform delivers live, linear and on-demand video to all devices in a fundamentally different way, one that can withstand the test of time. With a single workflow, we help you reduce the costs and complexities often associated with OTT so that you can deliver quality, personalized content to each and every viewer.

Our platform allows leading brands and content owners to focus on building an audience while we solve the technical challenges behind the scenes. We help you deliver the future of media with high-quality streams, scalable websites and apps, flawless viewer experiences and personalization.

No more dealing with multiple vendors that slow you down. Our patent-pending encoding process chops your video, encrypts it and encodes it in the cloud so you benefit all around – from the security of using your own hardware to the cost savings, flexibility and scalability of the cloud. Our network built for media ensures the best-viewing experiences regardless of where your audiences are in the world. Our monitoring and compliance services ensure quality of experience, and you can monitor and log live linear or live OTT events with our new Path Monitoring for OTT services, from master playout to origination to post CDN. Monitor will alert you and record any quality impairments, such as black screen or static screen, silent audio, missing closed captions and issues with SCTE triggers. That way, you can stay on top of your viewers' experience.

Content providers who fail to embrace bold technologies that truly disrupt, innovate and inspire will be edged out. Verizon Digital Media Services is delivering the future of media for broadcasters, OTT providers and enterprises. Our best-in-class network and services are ready – right now – to serve the needs of businesses and their customers, and that's because we're focused on what's next. We pay close attention to behavioral trends and develop innovative technologies to satisfy the changing media needs of consumers. So our customers not only stay ahead of market trends, they have confidence they'll be relevant as tastes and technologies evolve.

Attending BroadcastAsia this week? Schedule a meeting or visit us at booth 4B3-08 to learn more about our fully integrated platform.

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