Winter 2018

Team around conference table collaborating

Dear Partner,

Mobile World Congress

Going to MWC this year? We are and we want to see you. Oath is all about mobile, mobile, mobile. eMarketer estimates that 65% of digital ad budgets will be spent on mobile by 2020. We want to help you prepare for this shift. If you plan to attend MWC, let us know! If you can't make it, but still want to chat mobile, reach out to your Partner manager and we'll set something up.

General Data Protection Regulation (GDPR)

Doing business in the EU? Have EU traffic? Even one visit from one EU user? Remember the new EU General Data Protection Regulation (GDPR) goes into effect May 25th.

Chrome Web Store Update

The Chrome Web Store Team is launching an expanded enforcement of their inline installation policies. Please review their Enforcement FAQ for more information.

Search Assist

Looking for search suggestions? We may have a solution for you. This could increase search volume and improve user experience, not to mention revenue. Ask your Partner manager for details.


Welcome to the new "Ask MIT" section of our Partner newsletter. Have a question for the marketplace team? Ask us here and we'll try to address it in the next newsletter.

Want us to cover something else? Have a specific topic in mind? Let us know here. We want to help.