Business Leaders Pledge for Change at 2018 MAKERS Conference

Powerful executives took the MAKERS stage to raise their voices and drive future action

LOS ANGELES – February 7, 2018 – Female storytelling platform and feminist media brand MAKERS announced today from The 2018 MAKERS Conference stage that over 40 prominent business leaders across industries have made pledges that will positively impact women in the workplace in a significant way. Joining women raising their voices today on every continent, in every industry and at every level, MAKERS@ board members raised their own voices by announcing their powerful initiatives on behalf of the women at their companies that they'll drive following the Conference and throughout 2018.

MAKERS@ is a network of companies who are celebrating and empowering their game-changing female employees by partnering with MAKERS. Leaders from these organizations also joined powerful dialogues on sexual harassment, equal pay, representation in tech and the hidden figures of history throughout the three-day, #RaiseYourVoice event February 5-7 at the NeueHouse Hollywood in Los Angeles, California.

View the full list of pledges on MAKERS.com with highlights of historic pledges including:

  • Mattel: "As a Brand whose purpose is in service of girls, we pledge that we will launch at least ten role model dolls each year featuring under-represented careers, real life Sheroes from around the world, and important women in history...Because, imagining that she can be anything is just the beginning, actually seeing that she can makes all the difference."

  • Sleep Number: "At Sleep Number, we will have gender parity in our stores by 2020 (today it is 38% female)."

  • Bloomberg: "This year more than 250 women are expected to run for office in midterm elections -- including a record number of female candidates for governor. In coming months Bloomberg will launch the definitive data visualization on the female candidates for governorships and congress across the country. We will map the key races, detail the people and provide a visual assessment on the changing landscape for women leadership in national politics."

  • National Geographic: "I pledge that by the end of 2020 the number of female-led companies we partner with will equal the number of male-led companies."

  • Adobe: "Adobe will achieve pay parity between women and men globally this year."

"Today, at the 2018 MAKERS Conference, more than 40 of the most influential women in business came together to pledge action for a more equal tomorrow," said Allie Kline, CMO of Oath and Head of MAKERS. "This showcase of unity through MAKERS@ must be the catalyst to inspire organizations around the world to take major steps in empowering and advancing women in their workforces. This is a pivotal moment in our history, and MAKERS will continue to raise our voices for change."

2018 MAKERS@ partners include: 23andMe, 72andSunny, A+E Networks, Accenture, Adobe, Aetna, AT&T, BBDO, Bloomberg, CA Technologies, Caterpillar Foundation, Cognizant, Dermalogica, Facebook, GE, Getty Images,, Goldman Sachs, Google, Hulu, iHeart Media, Kaiser Permanente, Kaplan & Co. LLP, Lightspeed Venture Partners, L'Oreal, LinkedIn, Lionsgate, lululemon, MailChimp, Mattel, McKinsey & Company, Medialink, Microsoft, Morgan Stanley, National Geographic, NBCUniversal, The New York Times, Oath, Ogilvy, Omnicom Group, Oracle Data Cloud, Paramount, PayPal, R/GA, Refinery29, RRE Ventures, Sleep Number, Turner, Twitter, Uber, UBS, UMWW, Under Armour, Unilever, Univision, Verizon, Visa and Zenith Media. Additionally, lululemon served as the inaugural wellness partner of The 2018 MAKERS Conference.

The 2018 MAKERS Conference streamed live on MAKERS.com and across the Oath network of brands including: Yahoo, AOL, HuffPost and BUILD Series, among others. More information on The 2018 MAKERS Conference can be found at MAKERS.com/Conference and Facebook.com/MAKERSwomen.


MAKERS is a feminist media brand that tells the stories of today's trailblazing women to inspire the changeMAKERS of tomorrow. Using visual storytelling, podcasts, live events, Emmy-nominated documentaries, and award-winning digital content, MAKERS has been at the forefront of the feminist movement, uniting women in every industry, at every level around the issues that matter to them most. As the largest video collection of women's profiles ever assembled, MAKERS empowers women to change the world one story at a time. Today, MAKERS.com features over 4,500 videos and the personal stories of more than 400 women and men who champion equality. Current MAKERS include: Hillary Rodham Clinton; media mogul & philanthropist Oprah Winfrey; writer, actor, producer Lena Dunham; U.S. Supreme Court Justice Ruth Bader Ginsburg; artist Alicia Keys, fashion designer Diane von Furstenberg, writer and producer Shonda Rhimes, YouTube sensation Lilly Singh; singer/songwriter John Legend, athlete Russell Wilson, actor Justin Baldoni, and more. For more information, visit MAKERS.com

About Oath
Oath, a subsidiary of Verizon, is a values-led company committed to building brands people love. We reach over one billion people around the world with a dynamic house of media and technology brands. A global leader in digital and mobile, Oath is shaping the future of media. For more information visit Oath.com.

Press contact:
Ashley Schlag, Oath/MAKERS, ashley.schlag@oath.com




  • Advertise with us
  • Find the right advertising solutions for your business.
  • Join us
  • Spend every day connecting people with the things they love.
  • Follow us
© 2021 Verizon Media. All Rights Reserved